Kuala Lumpur, 9 December 2021—theAsianparent, the largest content and community platform for parents with over 3 million monthly users in Malaysia, releases a list of 44 mum & baby products and services that are resonating with today’s Malaysian parents, through the first theAsianparent Awards 2021 in the country.
“theAsianparent Awards has had a successful kickoff this year in Singapore and Thailand, and we are excited to launch this purely community-driven recognition platform in Malaysia,” shares Sarah Voon, General Manager of theAsianparent Malaysia. “To recognise the most widely recommended mum and baby products and services and as the winners, we engaged theAsianparent community and our network of influencers to cast their votes. We can confidently assure brands and parents in Malaysia that the process behind TAP Awards is honest and has been kept to the highest of standards.”
theAsianparent Awards Malaysia Categories
theAsianparent Awards Malaysia 2021 showcases 22 categories under 8 major segments: Milk, Diaper, Feeding, Mummy Skincare, Baby Bath & Skincare, Baby Gear, Family Services, and Innovation.
Each category has two winners, the Parents’ Choice Award and the VIPs’ Choice Award, making it a total of 44 winners.
The Parents’ Choice Award is based on 19,000 votes submitted by parents in Malaysia in a span of 4 weeks through theAsianparent’s voting platform, while the VIPs’ Choice Award is based on the votes of a panel of 13 judges composed of parenting influencers in the country. The esteemed panelists are: Fara Zamri, Qurraisya Rahmat, Isma Nadjwa, Hanis Najwa Nashwa, Sienny Yong, Nur Maisarah Ahmad Jailani, Raihana Torman, Hafiza Binti Hadzir, Kylie Tee, Jane Chua, Aju Mohit, Ho Yun Ying, and Intan Syafiekah.
With 135 nominated brands, the results of the voting show 31 unique brands out of the total 44 winners, with 9 categories naming the same brand as winner of both Parents’ Choice and VIPs’ Choice awards. Here is the full list of winners of the 2021 theAsianparent Awards Malaysia: https://awards.theasianparent.com/winners-ms
Ending 2021 on a High Note
“Through theAsianparent Awards, we are building Asia’s largest recognition platform that connects theAsianparent community with the top brands in the maternal and child industry,” adds Voon. “Moreover, it is a great way to end the year on a high note by recognising the best mum & baby products and services in the country, and thereby giving Malaysian parents and parents-to-be a great start in the year ahead with the right products and services of choice,” adds Voon.
theAsianaprent Awards launched in Singapore and Thailand in September 2021, followed by Malaysia in December 2021. In 2022, it will launch in Indonesia and the Philippines, and have its second run in Singapore, Thailand, and Malaysia. For more information on theAsianparent Awards and to see the full list of winners across Southeast Asia, visit Awards.theAsianparent.com.